diff --git a/app/Http/Controllers/Link/CampaignController.php b/app/Http/Controllers/Link/CampaignController.php
new file mode 100644
index 0000000..65f3021
--- /dev/null
+++ b/app/Http/Controllers/Link/CampaignController.php
@@ -0,0 +1,156 @@
+<?php
+
+namespace App\Http\Controllers\Link;
+
+use App\Http\Controllers\Controller;
+use App\Models\Campaign;
+use App\Models\ShortLink;
+use Illuminate\Http\RedirectResponse;
+use Illuminate\Http\Request;
+use Illuminate\Validation\Rule;
+use Illuminate\View\View;
+
+class CampaignController extends Controller
+{
+    public function index(Request $request): View
+    {
+        $account = ladill_account();
+
+        $campaigns = Campaign::query()
+            ->where('user_id', $account->id)
+            ->withCount('shortLinks')
+            ->withSum('shortLinks', 'clicks_total')
+            ->latest()
+            ->paginate(20)
+            ->withQueryString();
+
+        $base = Campaign::query()->where('user_id', $account->id);
+
+        return view('links.campaigns.index', [
+            'campaigns' => $campaigns,
+            'campaignCount' => (clone $base)->count(),
+            'activeCount' => (clone $base)->where('status', Campaign::STATUS_ACTIVE)->count(),
+            'linksInCampaigns' => ShortLink::query()
+                ->where('user_id', $account->id)
+                ->whereNotNull('campaign_id')
+                ->count(),
+        ]);
+    }
+
+    public function create(): View
+    {
+        return view('links.campaigns.create', [
+            'campaign' => new Campaign(['status' => Campaign::STATUS_ACTIVE]),
+        ]);
+    }
+
+    public function store(Request $request): RedirectResponse
+    {
+        $account = ladill_account();
+        $data = $this->validated($request);
+
+        $campaign = Campaign::create([
+            ...$data,
+            'user_id' => $account->id,
+        ]);
+
+        return redirect()
+            ->route('link.campaigns.show', $campaign)
+            ->with('success', 'Campaign created.');
+    }
+
+    public function show(Campaign $campaign): View
+    {
+        $this->authorizeCampaign($campaign);
+
+        $links = $campaign->shortLinks()->latest()->get();
+        $availableLinks = ShortLink::query()
+            ->where('user_id', $campaign->user_id)
+            ->where(function ($q) use ($campaign) {
+                $q->whereNull('campaign_id')->orWhere('campaign_id', $campaign->id);
+            })
+            ->orderBy('slug')
+            ->get();
+
+        return view('links.campaigns.show', [
+            'campaign' => $campaign,
+            'links' => $links,
+            'availableLinks' => $availableLinks,
+            'totalClicks' => (int) $links->sum('clicks_total'),
+        ]);
+    }
+
+    public function update(Request $request, Campaign $campaign): RedirectResponse
+    {
+        $this->authorizeCampaign($campaign);
+        $campaign->update($this->validated($request));
+
+        return back()->with('success', 'Campaign updated.');
+    }
+
+    public function destroy(Campaign $campaign): RedirectResponse
+    {
+        $this->authorizeCampaign($campaign);
+
+        ShortLink::query()
+            ->where('campaign_id', $campaign->id)
+            ->update(['campaign_id' => null]);
+
+        $campaign->delete();
+
+        return redirect()
+            ->route('link.campaigns.index')
+            ->with('success', 'Campaign deleted. Links were unassigned, not removed.');
+    }
+
+    public function attach(Request $request, Campaign $campaign): RedirectResponse
+    {
+        $this->authorizeCampaign($campaign);
+
+        $validated = $request->validate([
+            'short_link_ids' => ['required', 'array', 'min:1'],
+            'short_link_ids.*' => ['integer'],
+        ]);
+
+        ShortLink::query()
+            ->where('user_id', $campaign->user_id)
+            ->whereIn('id', $validated['short_link_ids'])
+            ->update(['campaign_id' => $campaign->id]);
+
+        return back()->with('success', 'Links added to campaign.');
+    }
+
+    public function detach(Campaign $campaign, ShortLink $link): RedirectResponse
+    {
+        $this->authorizeCampaign($campaign);
+        abort_unless((int) $link->user_id === (int) $campaign->user_id, 403);
+        abort_unless((int) $link->campaign_id === (int) $campaign->id, 404);
+
+        $link->update(['campaign_id' => null]);
+
+        return back()->with('success', 'Link removed from campaign.');
+    }
+
+    /** @return array<string, mixed> */
+    private function validated(Request $request): array
+    {
+        $data = $request->validate([
+            'name' => ['required', 'string', 'max:120'],
+            'description' => ['nullable', 'string', 'max:2000'],
+            'status' => ['required', Rule::in(array_keys(Campaign::STATUSES))],
+            'starts_at' => ['nullable', 'date'],
+            'ends_at' => ['nullable', 'date', 'after_or_equal:starts_at'],
+        ]);
+
+        $data['description'] = $data['description'] ?? null;
+        $data['starts_at'] = $data['starts_at'] ?? null;
+        $data['ends_at'] = $data['ends_at'] ?? null;
+
+        return $data;
+    }
+
+    private function authorizeCampaign(Campaign $campaign): void
+    {
+        abort_unless((int) $campaign->user_id === (int) ladill_account()->id, 403);
+    }
+}
diff --git a/app/Models/Campaign.php b/app/Models/Campaign.php
new file mode 100644
index 0000000..259966c
--- /dev/null
+++ b/app/Models/Campaign.php
@@ -0,0 +1,81 @@
+<?php
+
+namespace App\Models;
+
+use Illuminate\Database\Eloquent\Model;
+use Illuminate\Database\Eloquent\Relations\BelongsTo;
+use Illuminate\Database\Eloquent\Relations\HasMany;
+
+class Campaign extends Model
+{
+    public const STATUS_DRAFT = 'draft';
+
+    public const STATUS_ACTIVE = 'active';
+
+    public const STATUS_ARCHIVED = 'archived';
+
+    public const STATUSES = [
+        self::STATUS_DRAFT => 'Draft',
+        self::STATUS_ACTIVE => 'Active',
+        self::STATUS_ARCHIVED => 'Archived',
+    ];
+
+    protected $fillable = [
+        'user_id',
+        'name',
+        'description',
+        'status',
+        'starts_at',
+        'ends_at',
+    ];
+
+    protected function casts(): array
+    {
+        return [
+            'starts_at' => 'datetime',
+            'ends_at' => 'datetime',
+        ];
+    }
+
+    public function user(): BelongsTo
+    {
+        return $this->belongsTo(User::class);
+    }
+
+    public function shortLinks(): HasMany
+    {
+        return $this->hasMany(ShortLink::class);
+    }
+
+    public function statusLabel(): string
+    {
+        return self::STATUSES[$this->status] ?? ucfirst((string) $this->status);
+    }
+
+    public function isLive(): bool
+    {
+        if ($this->status !== self::STATUS_ACTIVE) {
+            return false;
+        }
+
+        if ($this->starts_at && $this->starts_at->isFuture()) {
+            return false;
+        }
+
+        if ($this->ends_at && $this->ends_at->isPast()) {
+            return false;
+        }
+
+        return true;
+    }
+
+    public function totalClicks(): int
+    {
+        return (int) $this->shortLinks()->sum('clicks_total');
+    }
+
+    public function linksCount(): int
+    {
+        return (int) $this->shortLinks()->count();
+    }
+}
diff --git a/app/Models/ShortLink.php b/app/Models/ShortLink.php
index 0795469..027e2ba 100644
--- a/app/Models/ShortLink.php
+++ b/app/Models/ShortLink.php
@@ -11,6 +11,7 @@ class ShortLink extends Model
 {
     protected $fillable = [
         'user_id',
+        'campaign_id',
         'source_app',
         'source_kind',
         'source_ref',
@@ -40,6 +41,11 @@ class ShortLink extends Model
         return $this->belongsTo(User::class);
     }
 
+    public function campaign(): BelongsTo
+    {
+        return $this->belongsTo(Campaign::class);
+    }
+
     public function clicks(): HasMany
     {
         return $this->hasMany(LinkClick::class);
diff --git a/app/Models/User.php b/app/Models/User.php
index 57b1f32..5c988be 100644
--- a/app/Models/User.php
+++ b/app/Models/User.php
@@ -49,6 +49,11 @@ class User extends Authenticatable
         return $this->hasMany(ShortLink::class);
     }
 
+    public function campaigns(): HasMany
+    {
+        return $this->hasMany(Campaign::class);
+    }
+
     public function linkCustomDomains(): HasMany
     {
         return $this->hasMany(LinkCustomDomain::class);
diff --git a/app/Services/Afia/AfiaService.php b/app/Services/Afia/AfiaService.php
index ea6ae12..4da6591 100644
--- a/app/Services/Afia/AfiaService.php
+++ b/app/Services/Afia/AfiaService.php
@@ -97,11 +97,12 @@ class AfiaService
     {
         return <<<PROMPT
         You are Afia, the assistant inside Ladill Link (link.ladill.com).
-        Help users create and manage short links, track clicks, use custom domains, and understand wallet billing. Be concise, friendly, and actionable: short numbered steps and name the screen or section to use.
+        Help users create and manage short links, track clicks, use custom domains, campaigns, and understand wallet billing. Be concise, friendly, and actionable: short numbered steps and name the screen or section to use.
 
         What Ladill Link does and where things live:
         - Overview (Dashboard): link count, recent clicks, and wallet balance.
         - My Links: create, edit, enable/disable, and delete short links. Each new link debits a small fee from the Ladill wallet (see Settings or the create screen for the current price).
+        - Campaigns: group short links for a promo or launch, attach/detach links, and see combined click totals.
         - Public URLs: default domain is configured (usually ladl.link/{slug}) and always resolved live — custom domains from Settings replace it when set as default.
         - Analytics: click totals and trends across links.
         - Custom Domains: connect a domain you own, verify DNS, and set a default domain for new links.
@@ -110,7 +111,7 @@ class AfiaService
         - Wallet: link creation is paid from the Ladill wallet; top up at account.ladill.com/wallet.
 
         Rules:
-        - Only answer questions about Ladill Link — short links, slugs, destinations, clicks, custom domains, billing, and the unified link list.
+        - Only answer questions about Ladill Link — short links, slugs, destinations, campaigns, clicks, custom domains, billing, and the unified link list.
         - If asked about QR code design, donations, events, or storefronts, briefly say those live in other Ladill apps and suggest the app launcher.
         - Never invent slugs, click counts, or wallet balances — use the user context below or tell them where to check.
         - For DNS/custom domain help: mention verifying the TXT/CNAME record in Custom Domains before the domain goes live.
diff --git a/database/migrations/2026_07_16_100000_create_campaigns_table.php b/database/migrations/2026_07_16_100000_create_campaigns_table.php
new file mode 100644
index 0000000..163421c
--- /dev/null
+++ b/database/migrations/2026_07_16_100000_create_campaigns_table.php
@@ -0,0 +1,37 @@
+<?php
+
+use Illuminate\Database\Migrations\Migration;
+use Illuminate\Database\Schema\Blueprint;
+use Illuminate\Support\Facades\Schema;
+
+return new class extends Migration
+{
+    public function up(): void
+    {
+        Schema::create('campaigns', function (Blueprint $table) {
+            $table->id();
+            $table->foreignId('user_id')->constrained()->cascadeOnDelete();
+            $table->string('name');
+            $table->text('description')->nullable();
+            $table->string('status', 20)->default('active')->index();
+            $table->timestamp('starts_at')->nullable();
+            $table->timestamp('ends_at')->nullable();
+            $table->timestamps();
+
+            $table->index(['user_id', 'status']);
+        });
+
+        Schema::table('short_links', function (Blueprint $table) {
+            $table->foreignId('campaign_id')->nullable()->after('user_id')->constrained('campaigns')->nullOnDelete();
+        });
+    }
+
+    public function down(): void
+    {
+        Schema::table('short_links', function (Blueprint $table) {
+            $table->dropConstrainedForeignId('campaign_id');
+        });
+
+        Schema::dropIfExists('campaigns');
+    }
+};
diff --git a/resources/views/links/campaigns/_form.blade.php b/resources/views/links/campaigns/_form.blade.php
new file mode 100644
index 0000000..251c85a
--- /dev/null
+++ b/resources/views/links/campaigns/_form.blade.php
@@ -0,0 +1,42 @@
+<div>
+    <label for="name" class="block text-sm font-medium text-slate-700">Name</label>
+    <input type="text" name="name" id="name" required value="{{ old('name', $campaign->name) }}"
+           class="mt-1 block w-full rounded-lg border-slate-300 shadow-sm focus:border-emerald-500 focus:ring-emerald-500"
+           placeholder="e.g. Product launch · April">
+    @error('name')<p class="mt-1 text-sm text-red-600">{{ $message }}</p>@enderror
+</div>
+
+<div>
+    <label for="description" class="block text-sm font-medium text-slate-700">Description <span class="font-normal text-slate-400">(optional)</span></label>
+    <textarea name="description" id="description" rows="3"
+              class="mt-1 block w-full rounded-lg border-slate-300 shadow-sm focus:border-emerald-500 focus:ring-emerald-500"
+              placeholder="What this campaign is for">{{ old('description', $campaign->description) }}</textarea>
+    @error('description')<p class="mt-1 text-sm text-red-600">{{ $message }}</p>@enderror
+</div>
+
+<div>
+    <label for="status" class="block text-sm font-medium text-slate-700">Status</label>
+    <select name="status" id="status" class="mt-1 block w-full rounded-lg border-slate-300 shadow-sm focus:border-emerald-500 focus:ring-emerald-500">
+        @foreach (\App\Models\Campaign::STATUSES as $value => $label)
+            <option value="{{ $value }}" @selected(old('status', $campaign->status ?? 'active') === $value)>{{ $label }}</option>
+        @endforeach
+    </select>
+    @error('status')<p class="mt-1 text-sm text-red-600">{{ $message }}</p>@enderror
+</div>
+
+<div class="grid gap-4 sm:grid-cols-2">
+    <div>
+        <label for="starts_at" class="block text-sm font-medium text-slate-700">Starts <span class="font-normal text-slate-400">(optional)</span></label>
+        <input type="date" name="starts_at" id="starts_at"
+               value="{{ old('starts_at', optional($campaign->starts_at)->format('Y-m-d')) }}"
+               class="mt-1 block w-full rounded-lg border-slate-300 shadow-sm focus:border-emerald-500 focus:ring-emerald-500">
+        @error('starts_at')<p class="mt-1 text-sm text-red-600">{{ $message }}</p>@enderror
+    </div>
+    <div>
+        <label for="ends_at" class="block text-sm font-medium text-slate-700">Ends <span class="font-normal text-slate-400">(optional)</span></label>
+        <input type="date" name="ends_at" id="ends_at"
+               value="{{ old('ends_at', optional($campaign->ends_at)->format('Y-m-d')) }}"
+               class="mt-1 block w-full rounded-lg border-slate-300 shadow-sm focus:border-emerald-500 focus:ring-emerald-500">
+        @error('ends_at')<p class="mt-1 text-sm text-red-600">{{ $message }}</p>@enderror
+    </div>
+</div>
diff --git a/resources/views/links/campaigns/create.blade.php b/resources/views/links/campaigns/create.blade.php
new file mode 100644
index 0000000..e64fb68
--- /dev/null
+++ b/resources/views/links/campaigns/create.blade.php
@@ -0,0 +1,20 @@
+<x-user-layout>
+    <x-slot name="title">New campaign</x-slot>
+
+    <div class="mx-auto max-w-xl space-y-6">
+        <div>
+            <a href="{{ route('link.campaigns.index') }}" class="text-sm text-slate-500 hover:text-slate-700">&larr; Campaigns</a>
+            <h1 class="mt-2 text-2xl font-semibold text-slate-900">New campaign</h1>
+            <p class="mt-1 text-sm text-slate-500">Name a launch or promo, then attach short links on the next screen.</p>
+        </div>
+
+        <form method="POST" action="{{ route('link.campaigns.store') }}" class="space-y-5 rounded-xl border border-slate-200 bg-white p-6">
+            @csrf
+            @include('links.campaigns._form', ['campaign' => $campaign])
+            <div class="flex justify-end gap-3">
+                <a href="{{ route('link.campaigns.index') }}" class="rounded-xl px-4 py-2 text-sm font-medium text-slate-600 hover:bg-slate-50">Cancel</a>
+                <button type="submit" class="btn-primary">Create campaign</button>
+            </div>
+        </form>
+    </div>
+</x-user-layout>
diff --git a/resources/views/links/campaigns/index.blade.php b/resources/views/links/campaigns/index.blade.php
new file mode 100644
index 0000000..89655a3
--- /dev/null
+++ b/resources/views/links/campaigns/index.blade.php
@@ -0,0 +1,100 @@
+@php
+    $statusColor = [
+        'draft' => 'bg-slate-100 text-slate-700',
+        'active' => 'bg-emerald-50 text-emerald-700',
+        'archived' => 'bg-amber-50 text-amber-800',
+    ];
+@endphp
+<x-user-layout>
+    <x-slot name="title">Campaigns</x-slot>
+
+    <div class="space-y-6">
+        @foreach (['success', 'error'] as $flash)
+            @if (session($flash))
+                <div class="rounded-lg border px-4 py-3 {{ $flash === 'success' ? 'border-emerald-200 bg-emerald-50 text-emerald-700' : 'border-red-200 bg-red-50 text-red-700' }}">
+                    <p class="text-sm">{{ session($flash) }}</p>
+                </div>
+            @endif
+        @endforeach
+
+        <div class="relative overflow-hidden rounded-2xl border border-slate-200 bg-white">
+            <div class="absolute inset-0 bg-gradient-to-br from-emerald-50/80 via-white to-teal-50/60"></div>
+            <div class="relative px-6 py-8 sm:px-10">
+                <div class="flex flex-col gap-6 lg:flex-row lg:items-center lg:justify-between">
+                    <div class="max-w-xl">
+                        <div class="inline-flex items-center gap-1.5 rounded-full bg-emerald-100 px-3 py-1 text-xs font-semibold text-emerald-700">
+                            Group links · Track performance
+                        </div>
+                        <h1 class="mt-3 text-2xl font-bold tracking-tight text-slate-900 sm:text-3xl">Campaigns</h1>
+                        <p class="mt-2 text-sm leading-6 text-slate-600">
+                            Organise short links by launch, promo, or channel and see combined click totals in one place.
+                        </p>
+                        <div class="mt-6">
+                            <a href="{{ route('link.campaigns.create') }}" class="btn-primary">
+                                <svg class="h-4 w-4" fill="none" stroke="currentColor" stroke-width="2" viewBox="0 0 24 24"><path stroke-linecap="round" stroke-linejoin="round" d="M12 4.5v15m7.5-7.5h-15"/></svg>
+                                New campaign
+                            </a>
+                        </div>
+                    </div>
+
+                    <div class="scrollbar-hide flex snap-x snap-mandatory gap-3 overflow-x-auto pb-2 sm:grid sm:grid-cols-3 sm:overflow-visible sm:pb-0 lg:gap-4" style="-ms-overflow-style:none;scrollbar-width:none;">
+                        <div class="mobile-stats-card shrink-0 snap-start rounded-xl border border-slate-200 bg-white/90 px-4 py-3 text-center backdrop-blur-sm">
+                            <p class="whitespace-nowrap text-xl font-bold text-slate-900 sm:text-2xl">{{ number_format($campaignCount) }}</p>
+                            <p class="mt-0.5 whitespace-nowrap text-[11px] font-medium text-slate-500">Campaigns</p>
+                        </div>
+                        <div class="mobile-stats-card shrink-0 snap-start rounded-xl border border-slate-200 bg-white/90 px-4 py-3 text-center backdrop-blur-sm">
+                            <p class="whitespace-nowrap text-xl font-bold text-slate-900 sm:text-2xl">{{ number_format($activeCount) }}</p>
+                            <p class="mt-0.5 whitespace-nowrap text-[11px] font-medium text-slate-500">Active</p>
+                        </div>
+                        <div class="mobile-stats-card shrink-0 snap-start rounded-xl border border-slate-200 bg-white/90 px-4 py-3 text-center backdrop-blur-sm">
+                            <p class="whitespace-nowrap text-xl font-bold text-slate-900 sm:text-2xl">{{ number_format($linksInCampaigns) }}</p>
+                            <p class="mt-0.5 whitespace-nowrap text-[11px] font-medium text-slate-500">Links assigned</p>
+                        </div>
+                    </div>
+                </div>
+            </div>
+        </div>
+
+        <div class="overflow-hidden rounded-2xl border border-slate-200 bg-white">
+            <div class="border-b border-slate-100 px-6 py-4">
+                <h2 class="text-sm font-semibold text-slate-900">All campaigns</h2>
+            </div>
+            @if ($campaigns->isEmpty())
+                <div class="px-6 py-12 text-center">
+                    <p class="text-sm text-slate-500">No campaigns yet. Create one to group short links for a promo or launch.</p>
+                </div>
+            @else
+                <table class="min-w-full divide-y divide-slate-100 text-sm">
+                    <thead class="bg-slate-50 text-left text-xs font-semibold uppercase tracking-wide text-slate-500">
+                        <tr>
+                            <th class="px-5 py-3">Campaign</th>
+                            <th class="hidden px-5 py-3 sm:table-cell">Links</th>
+                            <th class="hidden px-5 py-3 md:table-cell">Clicks</th>
+                            <th class="px-5 py-3">Status</th>
+                        </tr>
+                    </thead>
+                    <tbody class="divide-y divide-slate-50">
+                        @foreach ($campaigns as $campaign)
+                            <tr class="cursor-pointer hover:bg-slate-50" onclick="window.location='{{ route('link.campaigns.show', $campaign) }}'">
+                                <td class="px-5 py-3">
+                                    <p class="font-medium text-slate-900">{{ $campaign->name }}</p>
+                                    @if ($campaign->description)
+                                        <p class="mt-0.5 line-clamp-1 text-xs text-slate-500">{{ $campaign->description }}</p>
+                                    @endif
+                                </td>
+                                <td class="hidden px-5 py-3 text-slate-600 sm:table-cell">{{ number_format($campaign->short_links_count) }}</td>
+                                <td class="hidden px-5 py-3 text-slate-600 md:table-cell">{{ number_format((int) $campaign->short_links_sum_clicks_total) }}</td>
+                                <td class="px-5 py-3">
+                                    <span class="rounded-full px-2 py-0.5 text-xs font-medium {{ $statusColor[$campaign->status] ?? 'bg-slate-100 text-slate-700' }}">
+                                        {{ $campaign->statusLabel() }}
+                                    </span>
+                                </td>
+                            </tr>
+                        @endforeach
+                    </tbody>
+                </table>
+                <div class="border-t border-slate-100 px-5 py-3">{{ $campaigns->links() }}</div>
+            @endif
+        </div>
+    </div>
+</x-user-layout>
diff --git a/resources/views/links/campaigns/show.blade.php b/resources/views/links/campaigns/show.blade.php
new file mode 100644
index 0000000..e506b24
--- /dev/null
+++ b/resources/views/links/campaigns/show.blade.php
@@ -0,0 +1,115 @@
+@php
+    $statusColor = [
+        'draft' => 'bg-slate-100 text-slate-700',
+        'active' => 'bg-emerald-50 text-emerald-700',
+        'archived' => 'bg-amber-50 text-amber-800',
+    ];
+@endphp
+<x-user-layout>
+    <x-slot name="title">{{ $campaign->name }}</x-slot>
+
+    <div class="mx-auto max-w-5xl space-y-6">
+        @foreach (['success', 'error'] as $flash)
+            @if (session($flash))
+                <div class="rounded-lg border px-4 py-3 {{ $flash === 'success' ? 'border-emerald-200 bg-emerald-50 text-emerald-700' : 'border-red-200 bg-red-50 text-red-700' }}">
+                    <p class="text-sm">{{ session($flash) }}</p>
+                </div>
+            @endif
+        @endforeach
+
+        <div class="flex flex-col gap-4 sm:flex-row sm:items-start sm:justify-between">
+            <div>
+                <a href="{{ route('link.campaigns.index') }}" class="text-sm text-slate-500 hover:text-slate-700">&larr; Campaigns</a>
+                <div class="mt-2 flex flex-wrap items-center gap-2">
+                    <h1 class="text-2xl font-semibold text-slate-900">{{ $campaign->name }}</h1>
+                    <span class="rounded-full px-2 py-0.5 text-xs font-medium {{ $statusColor[$campaign->status] ?? 'bg-slate-100 text-slate-700' }}">
+                        {{ $campaign->statusLabel() }}
+                    </span>
+                </div>
+                @if ($campaign->description)
+                    <p class="mt-1 text-sm text-slate-600">{{ $campaign->description }}</p>
+                @endif
+            </div>
+            <form method="POST" action="{{ route('link.campaigns.destroy', $campaign) }}" onsubmit="return confirm('Delete this campaign? Links stay; they are only unassigned.')">
+                @csrf @method('DELETE')
+                <button type="submit" class="text-sm text-red-600 hover:text-red-700">Delete campaign</button>
+            </form>
+        </div>
+
+        <div class="grid grid-cols-2 gap-4 sm:grid-cols-3">
+            <div class="rounded-xl border border-slate-200 bg-white p-4">
+                <p class="text-2xl font-bold text-slate-900">{{ number_format($links->count()) }}</p>
+                <p class="mt-0.5 text-xs text-slate-500">Short links</p>
+            </div>
+            <div class="rounded-xl border border-slate-200 bg-white p-4">
+                <p class="text-2xl font-bold text-slate-900">{{ number_format($totalClicks) }}</p>
+                <p class="mt-0.5 text-xs text-slate-500">Total clicks</p>
+            </div>
+            <div class="rounded-xl border border-slate-200 bg-white p-4 col-span-2 sm:col-span-1">
+                <p class="text-sm font-semibold text-slate-900">
+                    @if ($campaign->starts_at || $campaign->ends_at)
+                        {{ optional($campaign->starts_at)->format('d M Y') ?? '…' }}
+                        →
+                        {{ optional($campaign->ends_at)->format('d M Y') ?? '…' }}
+                    @else
+                        No date range
+                    @endif
+                </p>
+                <p class="mt-0.5 text-xs text-slate-500">Schedule</p>
+            </div>
+        </div>
+
+        <form method="POST" action="{{ route('link.campaigns.update', $campaign) }}" class="space-y-5 rounded-xl border border-slate-200 bg-white p-6">
+            @csrf @method('PATCH')
+            <h2 class="text-base font-semibold text-slate-900">Campaign details</h2>
+            @include('links.campaigns._form', ['campaign' => $campaign])
+            <button type="submit" class="btn-primary">Save changes</button>
+        </form>
+
+        <div class="rounded-xl border border-slate-200 bg-white">
+            <div class="border-b border-slate-100 px-6 py-4">
+                <h2 class="text-base font-semibold text-slate-900">Links in this campaign</h2>
+            </div>
+            @if ($links->isEmpty())
+                <p class="px-6 py-8 text-center text-sm text-slate-500">No links assigned yet.</p>
+            @else
+                <ul class="divide-y divide-slate-100">
+                    @foreach ($links as $link)
+                        <li class="flex items-center justify-between gap-4 px-6 py-3">
+                            <a href="{{ route('user.links.show', $link) }}" class="min-w-0 flex-1 hover:text-emerald-700">
+                                <p class="truncate text-sm font-medium text-slate-900">{{ $link->label ?: $link->slug }}</p>
+                                <p class="truncate text-xs text-slate-500">{{ $link->publicUrl() }} · {{ number_format($link->clicks_total) }} clicks</p>
+                            </a>
+                            <form method="POST" action="{{ route('link.campaigns.detach', [$campaign, $link]) }}">
+                                @csrf @method('DELETE')
+                                <button type="submit" class="text-xs font-medium text-red-600 hover:text-red-800">Remove</button>
+                            </form>
+                        </li>
+                    @endforeach
+                </ul>
+            @endif
+        </div>
+
+        @php
+            $unassigned = $availableLinks->whereNull('campaign_id');
+        @endphp
+        @if ($unassigned->isNotEmpty())
+            <form method="POST" action="{{ route('link.campaigns.attach', $campaign) }}" class="space-y-4 rounded-xl border border-slate-200 bg-white p-6">
+                @csrf
+                <h2 class="text-base font-semibold text-slate-900">Add short links</h2>
+                <div class="max-h-56 space-y-2 overflow-y-auto rounded-lg border border-slate-100 p-3">
+                    @foreach ($unassigned as $link)
+                        <label class="flex items-center gap-3 rounded-lg px-2 py-1.5 text-sm hover:bg-slate-50">
+                            <input type="checkbox" name="short_link_ids[]" value="{{ $link->id }}" class="rounded border-slate-300 text-emerald-600 focus:ring-emerald-500">
+                            <span class="min-w-0 flex-1 truncate">
+                                <span class="font-medium text-slate-900">{{ $link->label ?: $link->slug }}</span>
+                                <span class="text-slate-400"> · {{ $link->slug }}</span>
+                            </span>
+                        </label>
+                    @endforeach
+                </div>
+                <button type="submit" class="btn-primary">Add selected</button>
+            </form>
+        @endif
+    </div>
+</x-user-layout>
diff --git a/resources/views/partials/sidebar.blade.php b/resources/views/partials/sidebar.blade.php
index 01b7614..7d28802 100644
--- a/resources/views/partials/sidebar.blade.php
+++ b/resources/views/partials/sidebar.blade.php
@@ -10,6 +10,8 @@
              'icon' => '<path stroke-linecap="round" stroke-linejoin="round" d="M2.25 12 11.2 3.05c.44-.44 1.15-.44 1.59 0L21.75 12M4.5 9.75v10.5a.75.75 0 0 0 .75.75H9.75v-6a.75.75 0 0 1 .75-.75h3a.75.75 0 0 1 .75.75v6h4.5a.75.75 0 0 0 .75-.75V9.75" />'],
             ['name' => 'My Links', 'route' => route('user.links.index'), 'active' => request()->routeIs('user.links.*'),
              'icon' => '<path stroke-linecap="round" stroke-linejoin="round" d="M13.19 8.688a4.5 4.5 0 0 1 1.242 7.244l-4.5 4.5a4.5 4.5 0 0 1-6.364-6.364l1.757-1.757m13.35-.622 1.757-1.757a4.5 4.5 0 0 0-6.364-6.364l-4.5 4.5a4.5 4.5 0 0 0 1.242 7.244" />'],
+            ['name' => 'Campaigns', 'route' => route('link.campaigns.index'), 'active' => request()->routeIs('link.campaigns.*'),
+             'icon' => '<path stroke-linecap="round" stroke-linejoin="round" d="M10.34 15.84c-.688-.06-1.386-.09-2.09-.09H7.5a4.5 4.5 0 1 1 0-9h.75c.704 0 1.402-.03 2.09-.09m0 9.18c.253.962.584 1.892.985 2.783.247.55.06 1.21-.463 1.511l-.657.38c-.551.318-1.26.117-1.527-.461a20.845 20.845 0 0 1-1.44-4.282m3.102.069a18.03 18.03 0 0 1-.59-4.59c0-1.586.205-3.124.59-4.59m0 9.18a23.848 23.848 0 0 1 8.789 2.553c.56.246 1.198-.004 1.434-.56a11.958 11.958 0 0 0 1.15-4.506c.02-.292.02-.585 0-.877a11.958 11.958 0 0 0-1.15-4.506c-.236-.556-.874-.806-1.434-.56a23.848 23.848 0 0 1-8.789 2.553m0 0a23.948 23.948 0 0 0 0 5.634" />'],
             ['name' => 'Analytics', 'route' => route('link.analytics.index'), 'active' => request()->routeIs('link.analytics.*'),
              'icon' => '<path stroke-linecap="round" stroke-linejoin="round" d="M3 13.125C3 12.504 3.504 12 4.125 12h2.25c.621 0 1.125.504 1.125 1.125v6.75C7.5 20.496 6.996 21 6.375 21h-2.25A1.125 1.125 0 0 1 3 19.875v-6.75ZM9.75 8.625c0-.621.504-1.125 1.125-1.125h2.25c.621 0 1.125.504 1.125 1.125v11.25c0 .621-.504 1.125-1.125 1.125h-2.25a1.125 1.125 0 0 1-1.125-1.125V8.625ZM16.5 4.125c0-.621.504-1.125 1.125-1.125h2.25C20.496 3 21 3.504 21 4.125v15.75c0 .621-.504 1.125-1.125 1.125h-2.25a1.125 1.125 0 0 1-1.125-1.125V4.125Z" />'],
             ['name' => 'Custom Domains', 'route' => route('link.domains.index'), 'active' => request()->routeIs('link.domains.*'),
diff --git a/routes/web.php b/routes/web.php
index ebada98..35e35de 100644
--- a/routes/web.php
+++ b/routes/web.php
@@ -3,6 +3,7 @@
 use App\Http\Controllers\Auth\SsoLoginController;
 use App\Http\Controllers\Link\AfiaController;
 use App\Http\Controllers\Link\AnalyticsController;
+use App\Http\Controllers\Link\CampaignController;
 use App\Http\Controllers\Link\CustomDomainController;
 use App\Http\Controllers\Link\LinkController;
 use App\Http\Controllers\Link\OverviewController;
@@ -36,6 +37,16 @@ Route::middleware(['auth', 'platform.session'])->group(function () {
 
     Route::get('/dashboard', [OverviewController::class, 'index'])->name('link.dashboard');
     Route::get('/analytics', [AnalyticsController::class, 'index'])->name('link.analytics.index');
+
+    Route::get('/campaigns', [CampaignController::class, 'index'])->name('link.campaigns.index');
+    Route::get('/campaigns/create', [CampaignController::class, 'create'])->name('link.campaigns.create');
+    Route::post('/campaigns', [CampaignController::class, 'store'])->name('link.campaigns.store');
+    Route::get('/campaigns/{campaign}', [CampaignController::class, 'show'])->name('link.campaigns.show');
+    Route::patch('/campaigns/{campaign}', [CampaignController::class, 'update'])->name('link.campaigns.update');
+    Route::delete('/campaigns/{campaign}', [CampaignController::class, 'destroy'])->name('link.campaigns.destroy');
+    Route::post('/campaigns/{campaign}/attach', [CampaignController::class, 'attach'])->name('link.campaigns.attach');
+    Route::delete('/campaigns/{campaign}/links/{link}', [CampaignController::class, 'detach'])->name('link.campaigns.detach');
+
     Route::get('/domains', [CustomDomainController::class, 'index'])->name('link.domains.index');
     Route::post('/domains', [CustomDomainController::class, 'store'])->name('link.domains.store');
     Route::post('/domains/{customDomain}/verify', [CustomDomainController::class, 'verify'])->name('link.domains.verify');
diff --git a/tests/Feature/CampaignTest.php b/tests/Feature/CampaignTest.php
new file mode 100644
index 0000000..8bd9d03
--- /dev/null
+++ b/tests/Feature/CampaignTest.php
@@ -0,0 +1,124 @@
+<?php
+
+namespace Tests\Feature;
+
+use App\Http\Middleware\EnsurePlatformSession;
+use App\Models\Campaign;
+use App\Models\ShortLink;
+use App\Models\User;
+use Illuminate\Foundation\Testing\RefreshDatabase;
+use Illuminate\Support\Str;
+use Tests\TestCase;
+
+class CampaignTest extends TestCase
+{
+    use RefreshDatabase;
+
+    protected function setUp(): void
+    {
+        parent::setUp();
+        $this->withoutMiddleware(EnsurePlatformSession::class);
+        if (method_exists($this, 'withoutVite')) {
+            $this->withoutVite();
+        }
+    }
+
+    private function user(): User
+    {
+        return User::create([
+            'public_id' => (string) Str::uuid(),
+            'name' => 'Owner',
+            'email' => 'owner+'.uniqid().'@example.com',
+        ]);
+    }
+
+    private function link(User $user, array $attrs = []): ShortLink
+    {
+        return ShortLink::create(array_merge([
+            'user_id' => $user->id,
+            'slug' => strtolower(Str::random(8)),
+            'source_app' => 'link',
+            'source_kind' => 'redirect',
+            'is_managed_here' => true,
+            'destination_url' => 'https://example.com',
+            'is_active' => true,
+            'clicks_total' => 12,
+            'unique_clicks_total' => 7,
+        ], $attrs));
+    }
+
+    public function test_owner_can_create_campaign_and_attach_links(): void
+    {
+        $user = $this->user();
+        $link = $this->link($user);
+
+        $this->actingAs($user)
+            ->post(route('link.campaigns.store'), [
+                'name' => 'Launch week',
+                'description' => 'Homepage CTAs',
+                'status' => Campaign::STATUS_ACTIVE,
+            ])
+            ->assertRedirect();
+
+        $campaign = Campaign::first();
+        $this->assertNotNull($campaign);
+        $this->assertSame('Launch week', $campaign->name);
+
+        $this->actingAs($user)
+            ->post(route('link.campaigns.attach', $campaign), [
+                'short_link_ids' => [$link->id],
+            ])
+            ->assertRedirect()
+            ->assertSessionHas('success');
+
+        $this->assertSame($campaign->id, $link->fresh()->campaign_id);
+
+        $this->actingAs($user)
+            ->get(route('link.campaigns.show', $campaign))
+            ->assertOk()
+            ->assertSee('Launch week')
+            ->assertSee($link->slug);
+    }
+
+    public function test_owner_can_detach_and_delete_campaign(): void
+    {
+        $user = $this->user();
+        $campaign = Campaign::create([
+            'user_id' => $user->id,
+            'name' => 'Temp',
+            'status' => Campaign::STATUS_ACTIVE,
+        ]);
+        $link = $this->link($user, ['campaign_id' => $campaign->id]);
+
+        $this->actingAs($user)
+            ->delete(route('link.campaigns.detach', [$campaign, $link]))
+            ->assertRedirect();
+
+        $this->assertNull($link->fresh()->campaign_id);
+
+        $link->update(['campaign_id' => $campaign->id]);
+
+        $this->actingAs($user)
+            ->delete(route('link.campaigns.destroy', $campaign))
+            ->assertRedirect(route('link.campaigns.index'));
+
+        $this->assertDatabaseMissing('campaigns', ['id' => $campaign->id]);
+        $this->assertNull($link->fresh()->campaign_id);
+    }
+
+    public function test_index_lists_campaigns(): void
+    {
+        $user = $this->user();
+        Campaign::create([
+            'user_id' => $user->id,
+            'name' => 'Visible campaign',
+            'status' => Campaign::STATUS_ACTIVE,
+        ]);
+
+        $this->actingAs($user)
+            ->get(route('link.campaigns.index'))
+            ->assertOk()
+            ->assertSee('Visible campaign')
+            ->assertSee('New campaign');
+    }
+}